Hashtag Expert is an iOS app that helps thousands of users to grow their social media presence, offering trending hashtags, time to post tips and premium educational resources.
We at HOP, the in-house design team for start-ups, had the opportunity to collaborate with Appex, a leading company that manages a portfolio of over 50+ apps. Among these, Hashtag Expert has emerged as a focal point of our efforts.
Challenge
How can we optimize the app and improve its success metrics, while minimizing development work, all within a one-week sprint.
Solution
• Optimized Social Media Platform Selection • Hashtag Generation Copy Improvements • Enhanced Post-Onboarding Experience